How Does the Bookmaker Work? | Bookmaker Guide


📝 Post Summary

The bookmaker allows you to customize your bets by combining multiple selections from the same sporting event, offering more freedom and often better odds compared to standard single bets. Popular with fans, particularly of football, they allow for creativity in betting, with options ranging from simple two-selection bets to more complex bets with ten or more selections.

The bookmaker is a very popular way of sports betting, with different bookmakers having their own unique titles for this feature, with Sky Bet calling it BuildABet and William Hill calling it #YourOdds. In essence, a bookmaker is a bet made using multiple selections. However, unlike accumulators which can be placed on several different events, bookmakers can only have selections on the same event. This type of bet can range from two selections to multiple selections, with the bookmaker creating odds depending on how many selections there are and how likely they are to occur. Here at OddsMonkey, we’ll discuss how they work, where they’re placed, the benefits of placing bettors, and how exactly they connect to matched betting.

What Is A Bet Maker

Bet makers can be made from a wide range of options, from full time results to goal scorers. The bookmaker lets users choose exactly what they want to bet on. An example would be betting on one team to win a match and both teams to score, which would be considered a relatively simple bettor with only two options. There is also a bookmaker with 10 options, meaning all the different requirements must be met for a bet to be successful.

Where Bet Makers Can Be Placed

Bookmakers have become very popular throughout sports betting, with most of the leading bookmakers having their own version of a bookmaker. Bookmakers such as Bet365 and Coral are examples of bookmakers that support bookmakers. However, betting exchanges allow lay bettors, meaning exchanges such as Betfair and Smarkets also allow bookmakers. Players can check out other offers from credible bookmakers here at OddsMonkey via our guides, such as our Bet365 free bet guide and our Coral free bet guide.

What are the Benefits for Bookmakers

What makes bettors so popular is the freedom they give users when creating them; players can make many choices and decide exactly what they want to include in their betting slip. With these additional options, players can decide whether they want to place more selections for a larger return, with the possibility of a smaller bet going in, or place fewer selections for a smaller return. Bookmakers are very popular among football fans, with punters able to place bets on foul players and correct score lines. Football fans should read our dedicated football betting guide, which can be very useful for even the most experienced football bettors!

Another major benefit regarding bookmakers is the ability for users to get much better odds than simply betting on a single bet. Each bookmaker’s selection has odds and these are multiplied to give the bookmaker’s overall odds. Compared to single bets, the prices offered by these multiple choice bets are usually much higher, as would be expected considering the lower probability of all outcomes occurring in a match.

How Does the Bookmaker Work?

Now that we know what a bookmaker is, let’s look at some real-life examples of how these bookmakers actually work. For this example, we will look at a match between Chelsea and Everton in the Premier League.

Here at Bet365, we can see the pre-made bet builders at the bottom of the screen, which have been created by the bookmaker, allowing to quickly select if you think the bet is good value. However, you can also create your own bookmaker by selecting ‘bookmaker’ at the top of the screen.

When you’re in this menu, you can choose exactly what you want to include in your bet builder, with options such as Player who will score or provide an assist, player who will be carded, or both teams will score.

Once you have selected an option, you will be able to see the odds offered by the bookmaker, and it is important to know that all options in the bet must be entered. If even one leg is unsuccessful, then the bet will not be successful, and no return can be made.

Bet Maker Tips

When placing a bet maker, there are several things you need to consider when making this bet. Here are some things to do when placing bets across sports:

  • Understand the Risks – It should be remembered that every option added to a bet, no matter how short it is priced, increases the risk of failure, and should be treated with caution. If you place a bet maker with 10 selections, it is unlikely that it will come up, meaning it is important to be wary of how you place these bets.
  • Research Your Options – Doing a lot of research is key, because if you bet on an unclear market, the margin for error can be higher. If you place a bet on a sport that you know about, then you can know where the value is throughout the bet.
  • Look for Promotions – When placing a bet, it is important to check if there are any promotions you can take advantage of before placing a bet. Some bookmakers have promotions such as free bets and money back guarantees, which can be used across all markets.

How Bookmaker Links To Matched Betting

Because bettors are based on several different selections in one bet slip, they can be difficult to place due to the large number of combinations that can be made. However, there are certain bets that players can dismiss. In typical OddsMonkey fashion, we have a bookmaker calculator, which can help you make matched bets. You can select the back bet, and it will show you which lay bets need to be placed.

An example of how to place a lay bet with a bookmaker is to place a back bet on Manchester United to win the match and the match goals are under 2. For a lay bet, the user must choose Manchester United scoring 1 goal and the other team scoring 0, which means the final result is 1-0 for Manchester United.

To calculate the required lay bet, we need to add the information into a standard matched betting calculator. We can then use this bet along with our back bet to add your back bet and commission into the calculator, which will produce a fixed bet and an overall profit or loss.

Bet Builder FAQ

Bookmakers can be very confusing, which is why we’ve covered some of the most common questions surrounding this topic.

What Markets Are Available For Bookmakers?

Bettors can be placed on a wide variety of markets, including match result, both teams to score, over/under, cards, goalscorers, corners and more. In terms of sports available, there are options such as tennis, cricket, basketball, NFL, rugby and football.

What is the Difference Between Acca and Bookmakers?

Acca involves multiple games, and usually involves betting on a number of outcomes in different matches. However, bookmakers are limited to selections within a single game.

How Can I View My Bookmaker’s Odds?

The bookmaker’s odds will continually change depending on each selection added to or subtracted from the bet. If you are interested in seeing the odds, you can simply add your selection, and the bookmaker will provide the available odds. Here’s how Bet365 displays odds for bookmakers:


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